“Adobe Systems has teamed up with Google and Yahoo to make content mixed with its Flash file format easier to index. The software maker predicts a big impact on how and what pages are sorted in the rankings of those search engines. Just give it some time.

The good news for everyone who has added Flash .SWF files to their page is they don’t have to make any chances to the page code at all. The work will be handled by the spider programs from Google (NASDAQ: GOOG) and Yahoo (NASDAQ: YHOO) that crawl Web sites.”

This is an excerpt Internet News July 1, 2008

For all those flash site owners who had trouble getting indexed by Google and Yahoo, your problems are over.  As you read above Adobe is helping the two SE giants tackle flash components of a webpage.  Now in case the website you needed was in flash, you can actually find it on search engines.

The problem with flash is that the pages are dynamic, all you SEM’s know how hard it is too get dynamic pages indexed.  The .swf files were passed over by spiders previously, now these files will be sent over to an optimized search program to analyze the component.

This can mean heavy changes in the rankings, now all html and php contestants have to battle it out with the big bad flash websites.  On the other hand if Google will factor in load times in a consideration for how high a page ranks, flash will still be behind by a significant margin.

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